
LIverpool FC
Nothing Beats Being There
We developed the creative identity for Liverpool FC’s partnership with Expedia, celebrating the club’s greatest modern achievements through the lens of experience.
The campaign, Nothing Beats Being There, highlights the power of presence — showing how travel and sport intersect, and why experiencing key moments live is unforgettable. Our work established a flexible graphic system that lives across film, digital, and print, exploring how typography, photography, and location can convey the energy of being part of the action.
Agency → AnomalyPartners → Stink FilmsRole → Design, Typography, Art Direction, Photography Direction, AnimationLaunch → 2023



© Michael Bow 2026

LIverpool FC
Nothing Beats Being There
We developed the creative identity for Liverpool FC’s partnership with Expedia, celebrating the club’s greatest modern achievements through the lens of experience.
The campaign, Nothing Beats Being There, highlights the power of presence — showing how travel and sport intersect, and why experiencing key moments live is unforgettable. Our work established a flexible graphic system that lives across film, digital, and print, exploring how typography, photography, and location can convey the energy of being part of the action.
Agency → AnomalyPartners → Stink FilmsRole → Design, Typography, Art Direction, Photography Direction, AnimationLaunch → 2023



© Michael Bow 2026

Liverpool FC / Expedia
Nothing Beats Being There
We developed the creative identity for Liverpool FC’s partnership with Expedia, celebrating the club’s greatest modern achievements through the lens of experience.
The campaign, Nothing Beats Being There, highlights the power of presence — showing how travel and sport intersect, and why experiencing key moments live is unforgettable. Our work established a flexible graphic system that lives across film, digital, and print, exploring how typography, photography, and location can convey the energy of being part of the action.
Agency → AnomalyPartners → Stink FilmsRole → Design, Typography, Art Direction, Photography Direction, AnimationLaunch → 2023



© Michael Bow 2026