Celebrating summer through Starbucks. We developed the creative platform for Starbucks’s Make Your Summer campaign — celebrating the brand’s seasonal offer’s and summer promotions. The campaign created a vibrant visual world built around celebration and spontaneity, designed to bring together the many limited-edition products and promotions launched across the summer months.

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Using dynamic photography and playful sticker packs, we developed a flexible system that could work across in-store, digital and social channels — giving the world continuous energy while allowing new products and offers to slot seamlessly into the brand.